2010 Strategy Map

February 2, 2010 REVENUE MEMORANDUM CIRCULAR NO. 010-10 SUBJECT : 2010 Strategy Map TO : All Internal Revenue Officials and Employees For the information and guidance of all concerned, listed below is the 2010 Strategy Map of the BIR, consisting of three (3) Priority Areas, sixteen (16) Programs, one-hundred eight (108) Activities and Projects, and ten (10) Strategies. This 2010 Strategy Map shall govern the priorities and directions of the BIR for 2010. It is to be emphasized that the other existing activities of the BIR shall continue to be implemented for as long as they do not conflict with the components in the Strategy Map. ScAIaT 2010 Strategy Map Priority Areas Programs Activity and Projects People Improvement 1. People Wellness 1. Hataw Exercises 2. Bingo Socials 3. Videoke Nights 4. Health Check 5. Ballroom and Disco Dancing Events 6. Sports fest 7. Shuttle Bus Service 8. Revive Swimming Pool 9. Movie Showing 10. Kapihan with Reading and Internet Surfing Facilities 11. Meet our Idols 12. Learn New Craft Sessions 13. Employee Awards and Recognition 14. Revitalizing Services 15. Cooking with the Stars 16. Celebration of Festivities 17. Outreach Activities 18. Coffee with the Commissioner 2. Office HR Matters 19. Recruitment 20. Transfer 21. Promotion 22. Training 23. Rationalization Plan 24. Exemption from Salary Standardization 25. Ethics and Integrity Monitoring 3. Building Program 26. Lease Purchase Acquisition 27. Ofis na Malinis 28. Work Place Re-design Process Improvement 4. Learning Development 29. Junior Executive Development Program 30. Senior Development Program 31. Proficiency Exams 32. Echo-Training 33. Info Resource Center 34. Tax Academy 35. Learning Lecture Series 5. External Linkages 36. E-linkages 37. MOA with institutions 6. Management 38. Annual Work Planning Responsibility and KPI Setting 39. Conduct of Meetings/Conferences 40. Goal Determination and Allocation 41. Enhancing the Image of the BIR (Operation: Making the Public Know) 42. Stakeholder's Feedback System 43. Report Calendar 44. Performance Audit and Review 45. Delegation Authority 46. On Time, BIR Time Project 47. Performance Governance System 48. Record and File Maintenance 49. Corporate Communication 7. Assessment 50. Swedish Tax Authority Enforcement Projects 51. Selective Audit 52. Audit of Conglomerates 53. Benchmarking and Profiling 54. Transfer Pricing 55. Big Ticket Monitoring 56. Computerized Assisted Audit Techniques 8. Collection Enforcement 57. RR 8-09 58. Back-up Withholding Tax 59. Tax on Sale of Motor Vehicles 60. Reverse Withholding Tax 61. Delinquent Account Management 9. Enhanced Enforcement 62. Operation Kandado with Post-Closure Monitoring 63. Re-invigorated Run After Tax Evaders Program 64. Excise Stamp Technology Solution 65. Revenue Assurance Gateaway 66. Tax Treaty Transactions 67. Official Receipts Issuance Campaign 68. Industry Champion 69. Exchange of Information under DTA 70. Lifestyle Check of Taxpayers 71. Most Important Priorities for LTS 72. Enhanced Letter Notice Verification 73. Expanded Enforcement Powers 74. Operation R.I.P. 10. Tax Incentives 75. Optional Standard Monitoring Deduction 76. Newly Enacted Tax Laws 77. BOI and PEZA Laws 78. Other Special Tax Exemption Laws 11. Clean-up and Expansion 79. Tax Compliance and of TP/Registration Base Verification Drive 80. LGU Revenue Assurance System 12. E-Systems 81. Maintenance of 29 IT Systems 82. Upgrading of IT Systems 83. Development of New Systems 84. Awareness on Use of IT Systems 13. Property Valuation 85. Update of Valuation of Properties 86. ONETT 14. Foreign Funding 87. MCC 88. USAID 89. WB 90. JICA 91. Other Donor Agencies Taxpayer Interaction 15. Taxpayer Interaction 92. Accreditation of Tax Improvement Practitioners 93. Handang Maglingkod Program 94. Tax Filing Season Campaign 95. Tax Information Disclosure 96. E-lounges 97. Computerized Document Tracking System 98. Refund/Tax Credit Claim Processing 99. Compliance list Notification and Verification 100. Management Responsibility Certification 101. Tax Forms and Returns Re-Design 102. Tax Convention and Seminars 103. Taxpayer Collaterals 104. BIR Media Club 16. Dispute Resolution 105. E-complaint System 106. Taxpayer Resolution Office 107. Appeals Tribunal Resolution 108. Ruling Review 10 Strategies 1. High Visibility public awareness campaign on the enforcement and service BIR programs 2. Integrated approach in administering the large taxpayers 3. Re-invigorating the Run After Tax Evaders program 4. Enhanced and strategic enforcement approaches 5. Focus of big ticket items 6. More vigorous third party matching campaign 7. Expanded linkage with key institutions aIcCTA 8. Effective partnership with taxpayers and tax practitioners 9. Close monitoring of tax eroding measures and investment incentives programs 10. Motivating the BIR work force Please be guided accordingly. (SGD.) JOEL L. TAN-TORRES Commissioner of Internal Revenue